Home Health Care News: "Calm Before the Storm: In-Home Care Providers Brace for COVID-19 Surge"

"But if there’s anything the past few weeks have taught the industry — and the country as a whole — it’s that the COVID-19 emergency is unpredictable and agencies have to be ready for anything, according to Sean Kajcienski, chief operating officer (COO) and chief revenue officer (CRO) of Best Life Brands, the parent company of ComForCare and At Your Side, which are franchised non-medical home care brands.

Despite the fact that Kajcienski told HHCN business appeared to be down slightly back in late March, he’s confident that home-based care providers will be an essential part of navigating the nation back to normalcy.

We’ve got to be a little bit more flexible, adaptable and responsive to business demands,” he said. “We’re all just adjusting, but the need is there. It’s such a great need in this country, and I see it continuing to grow.”

Read more in Home Health Care News

Best Life Brands
Best Life Brands is a family of companies, including ComForCare, focused on the wellness and well-being of clients at any stage of life. Each brand offers a strong investment opportunity positioned as a leader in their respective industries.
$81k - $185k
The total initial investment to open a ComForCare franchise is between $81,300 and $185,300.
33%
The average gross margin for ComForCare franchise owners is 33%.
  • "Patricia has been great with my 93 year old mother!"
    She's creative and just seems to know what my mother needs and wants. She's a great aid to me knowing doctors visits, prescription pick-up and grocery runs are all taken care of - big load off my mind and schedule.
  • "The owners and nurse are fantastic!"
    Always willing to take calls from my Mom and explain things in a way she and I can understand. Also walked us through the insurance process. That was not easy and their expertise was greatly appreciated.
  • "ComForCare has given me peace of mind!"
    The fact that ComForCare was able to step in with certified dementia care specialists and begin caring for my father has been fantastic. The staff and caregivers are both sympathetic and empathetic and I feel it has helped my father during this difficult time. It has also given me peace of mind since I live a long distance from my father, and the communication from staff and caregivers is reassuring.

Coping with Covid

Under any given circumstances, we do our best to balance the demands of keeping those we care for safe and healthy with our other responsibilities to family, work and community. The current COVID-19 pandemic has significantly altered how we are able to best support older adults.

Best Life Brands Names J.J. Sorrenti CEO

Sorrenti will oversee the strategic growth plan of Best Life Brands, which includes ComForCare and At Your Side, premier franchised providers of home care; CarePatrol, the nation's largest franchised senior placement organization; and Blue Moon Estate Sales, the leading estate sale franchise in the U.S. Together, they include nearly 400 franchise locations across the U.S. and Canada.
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Awards and Accolades

Canadian Franchise Association
Entrepreneur - Franchise 500 Ranked 2020
Fran-Tastic 500 - Franserve - 2021
Fran-Tastic 500 - Franserve - 2021
Vet*Fran